Let’s bring your goals to life!

You're taking a powerful step toward growing your business!

Building a go-to-market process is the secret ingredient to launching and scaling a product business.

It’s not just about bringing a product to market; it’s about doing it strategically—aligning your unique strengths to the needs of the market and reaching the right audience at the right time.

Whether you’re launching a new product or scaling an existing line, a well-crafted go-to-market strategy transforms guesswork into results, giving you a clear roadmap to drive growth.

Trusted to Launch and Scale with Impact

Michelle Beauregard, Quietly

“James has been such a great mentor and coach to my business. In three months, I’ve made more headway than I could’ve ever done alone, keeping me focused on the top priorities so that I’m on track to reaching my goals.

Being an entrepreneur can feel isolating and overwhelming. You have a million decisions to make, and self-doubt creeps in. James has a wealth of knowledge and experience, he helped me take my product to the next level and helped me through those tough decisions. From working with overseas manufacturers, to knowing the costs of my product, cost optimization, setting my price, designing smarter, and much more! He’s the reason why I’ve been able to secure a top manufacturer, re-designed my size with the customers in mind, improved my tech pack, guided me through tough decisions on my pending patent, and helped me choose the right materials so I can reduce costs, I could go on!

He’s essentially taken all the risks out of my business, which has given me peace of mind, and as a result, it’s given me the confidence to push myself, all of which I am so so grateful for. All of this will help me increase sales when I launch soon! I’m so excited for the next phase of business and can’t thank James enough for setting me up for success!”

Daniel Henderson, Mudbutts

“James has played a pivotal role in preparing my product for the retail market, demonstrating expertise throughout the process, from thinking about seasonality to packaging design and best practices.

What sets him apart is his empathetic approach, addressing the emotional aspects of the journey to retail alongside the technicalities of analyzing margin and marketing language. A true motivator, James provides valuable guidance, making him an invaluable asset to any business.

Working with James will not only set you up for success in the long run, but will accelerate your trajectory to get there while saving you from some classic pitfalls. Highly recommend working with him!”

Brent Firkser, GOSO

“Before working with James I was wondering whether the Venturing Up program would provide good value to me. That concern changed really quickly when I started working with James when I saw the thoughtful structure of his program, the tools he has developed to implement concepts, and importantly, his flexibility and forward thinking to meet your needs in each session.

I can't emphasize enough how great it has been working with James. He is organized, kind, and wildly experienced, and he is 100% committed to your team. It's obvious that James is passionate about helping people succeed and possesses the skills and experience to help businesses grow. Hands down, working with James has been one of the best business decisions I've made.”

Steven Mulcahy, Passage Hats

“In one of the first sessions we spotted the opportunity to accelerate my company's growth by moving onto the traditional retail calendar and hiring a retail sales rep. Both of these things were something I thought about doing "one day". However, James showed a clear path to get there now and we quickly decided to focus on this as an immediate goal. From there it was all action to quickly move Passage onto the traditional retail calendar and hire a sales rep, a change that will result in tens of thousands of extra revenue in the next 12 months.”

Ben Brough, Deorum

“James is super professional, really insightful and all in all a great person to work with. I would recommend working with James in the early stages of business to anyone, especially in the outdoors industry. He has a huge amount of knowledge from past experience that can save you massive amounts of time and cut out a bunch of trial and error, and is just a great mind to collaborate with. ”

Samantha Rayner, Better Basics

“James brought a scientific approach to analyzing our product strategy and building out recommendations to improve sell-through, manage inventory run rate and margins. He is thoughtful, thorough and creative. By diving into our past data and asking for some clear and specific insights he understood our brand and industry quickly, and was able to provide an actionable product roadmap to improve our product strategy.”

Ready to crush your goals!?

Before we get started, here’s a quick rundown of what you can expect:

  • I’ll ask challenging questions to spark new insights.

  • We’ll create an action plan that aligns with your goals.

  • Expect honest feedback and accountability—no BS.

  • You’ll access tools, templates, and worksheets to fuel your progress.

How we will meet:

We'll meet bi-weekly for 1:1 sessions with open access for calls, emails, and texts.

I’m here for support with any urgent challenges that come up along the way.

Confidentiality promise:

Your personal and professional details are secure, shared only with your written consent or as required by law.

Investment:

$500/month - Cancel at any time.

Satisfaction guarantee:

The only way I win is if you win! If you’re not satisfied, enjoy a 100% refund within the first 30 days—no hassle, just results.

Ready to get started?

Click the Stripe link and let’s turn your goals into reality!

Questions? Contact Me Anytime:

604-722-9860

james@venturingup.com

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